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Setting Better Outcomes

Thanh Pham

Samurai Sword

Outcomes and goals are key to everything that we do, but few people set them properly. This article is about setting better outcomes in the context of daily outcomes within Agile Results, but the principles can be applied to any productivity system or goal setting methodology.

Most people fail to set outcomes correctly, simply because they have never been shown how. That’s about to change.

Quick Summary

Structuring Outcomes

We’ve covered the proper structuring of outcomes a number of times here at Asian Efficiency, but because it’s important, I’ll reiterate.

All your outcomes need:

  1. A name.
  2. A why.
  3. A how, or process.
  4. A set of defined results, or a benchmark to meet.

Outcome Name

All outcomes need a proper name. Usually, this should be an action-oriented description for the outcome. It should involve you doing something.

A good outcome name would be “Summarize Copywriting book”. A bad outcome name would be “Copywriting book”.

Why

All outcomes must have a reason why. Ideally, your whys will link back to larger outcomes (at a weekly, monthly or annual level), but reasons why can also cover other things.

Some examples include:

How and Process

Every outcome should have a mini-plan for how it will be completed. This is absolutely crucial, and it will help you when you’re actioning the outcome. You may have to sit and think about this for a few seconds, but it’s well worth writing down.

Here’s an example for the outcome “Summarize Copywriting book”:

  1. Photoread book.
  2. Read through book and create mindmap as I go.
  3. Reorganize mindmap to make sense.
  4. Create implementation notes to circulate to team.

Results and Benchmark

This part of our outcome structure describes what the outcome looks like when it’s done. Note that there will be some overlap between the how/process, and the results/benchmark.

Using the same example above, the results would be: “Notes circulated to team members.”

You’ll notice that the results have a built-in presupposition of everything in the plan being completed first. You’ll also notice that in writing a defined result, you can often cut unnecessary stages out of your how/process/plan.

Limiting the Number of Outcomes

This is probably the most common mistake people make when setting outcomes over a defined timeframe. As human beings, we tend to overestimate what we’re able to achieve in a timespan, and lean on the side of more rather than less.

Through our consulting work and teaching at Asian Efficiency, we’ve learned that less is more when it comes to outcomes.

We highly recommend starting with setting 2 outcomes per day, and adding more as you complete them.

What you want to do is set outcomes that are easily achievable, then go about achieving them, collecting a nice dopamine reward, then stacking forward into more outcomes (also known as momentum). We’ve also found that setting 2-3 outcomes for the day tells you when you need to take a break during the day.

If you combine this idea of starting with 2 outcomes and the next suggestion (singular focus), you’ll get nuclear-powered productivity. Using these ideas together, most people will be able to clear 5-6 solid outcomes each day – but only if they start with 2-3 in the morning.

Single Focus

All your outcomes should have one focus and one focus only.

This actually goes hand-in-hand with naming your outcomes properly – if you define the names of your outcomes well, it’s impossible to have an outcome with more than one focus.

The reason we want to have a singular focus per outcome, is to prevent the creation of all-encompassing outcomes that are unsuitable for a given timeframe.

Here are some examples of multi-focus outcomes (bad):

Here are some examples of single focus outcomes (good):

Here are the guidelines we use for creating outcomes with a singular focus:

Adding More Outcomes

When you’re done with the 2-3 outcomes you set in the morning, be sure to set more. Take a break if you like (it’ll be around lunchtime anyway), but don’t just cruise the rest of the day because you cleared 2 outcomes.

Go back to your journal/outcome log and write more.

This is how you get more than 3 outcomes done per day, while most people struggle to complete one.

Recording Outcomes

When you’re done with an outcome, be sure to record its status and to comment on why/how/what was done.

Here is the format that I use for my own outcomes:

You want to make a record of your outcomes as you finish each outcome – it gives you a sense of accomplishment. You’ll also want to record outcomes at the end of the day, to tie up any incomplete outcomes. Regardless of when, the key is to remember to do it.

In Closing

Quite a few people tell me that they don’t like setting daily outcomes (or outcomes at all) because “it takes too much time”. Realistically, it takes about 10 minutes maximum to set outcomes properly. The way I see it, it’s a nice transition from what you were doing before into getting going for the day.

For example:

Having a record of properly set outcomes will change your life – if you keep up the habit.

Simple, and immediately actionable. I’m off to record this one as done!

Photo by: ElPablo!

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